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Kolégram

13 August 2023

CONCEPTION + branding + RS Kolégram, creative tribe Kolégram is a collective of freelancers, bringing together communication craftsmen who, after working in agencies, most of them together, have got rid of everything that dysfunctions in an agency, to gain in efficiency and freedom.Politics, pushiness, ego battles, imposture, sexism and even harassment no longer pollute our work. In an age that encourages remote working, the form of our gathering makes perfect sense. Creation of the collective, the logo, its universe, the website and instagram content. —Client : Kolégram 2020 – Forever Members of this creative tribe Art Directors: F.Dupont, M.Martin & C.ManuelStrategy and project manager: C.OlivierCM and digital expertise: D.JernivalPhotographer & Videographer: B.PapadakisProduction manager: S.Skrodzka https://www.christellemanuel.com/wp-content/uploads/2023/07/K_desertanimlogo1200_169.mp4 [instagram-feed feed=1] Prev Baron Studio Next À chacun sa ville

Baron Studio

12 August 2023

CONCEPTION + branding + UI DESIGN Baron Studio In a world that oscillates between over-consumption and dubious manufacturing or luxury not adapted to everyday life, BARON STUDIO’s ambition is to create a new expression, to develop its lifestyle brand offering quality, creative and functional products that can be worn every day for a long time to come. Rooted in Provence and Armenia, BARON STUDIO is inspired by art, architecture and language, and plays with contrasts to tell stories that reflect its cultural heritage and vision of the world. Modular, it invites you to play with the pieces in its collections, to mix and match them, to rethink them, so that everyone can express their own story, personality or mood of the day. Its cuts are designed to strike the right balance between the elegance of classic, the boldness of contemporary and the simplicity of minimalism. Creation of the logo and its graphic universe, the brand storytelling and the e-commerce site. Use of the unique Armenian alphabet in iconography. —Client : Baron Studio 2023 Credits Artistic Director, Storytelling: C.Manuel AfterBefore Prev Renault + Dacia Next Kolégram

Renault + Dacia

11 August 2023

CONCEPTION + video + motion Renault Web series for Renault and Dacia that are both useful (e.g. practical information tutorials) and fun, helping to create a good brand image and reinforce a sense of belonging and pride. /Renault, Existential questions The concept of the series is to feature Renault drivers, freed from the constraints of maintaining their cars – thanks to Renault Service – and who have plenty of time to ask themselves existential questions. “Can fish hold their breath?” or “Aren’t mussels the pistachios of the sea? /Renault, Jack A film presenting all the online solutions for servicing your Renault, featuring a customer who lets his wife think he’s the king of mechanics. /Dacia A series of films, somewhere between a brand image and a tutorial, presents Dacia’s after-sales services. The concept, called En route avec Antoine, shows Antoine at the wheel of his Dacia, accompanied by carpool passengers who change from one episode to the next, and whom Antoine uses as a pretext to talk about maintenance contracts, accessories or bodywork. —Agency: Dream OnClient: Renault SAV 2015, 2016 et 2018 Credits 20 episodes for Renault Existential Questions and 10 for Dacia, broadcast on their respective websites internationally for 5 years, purchased by all Renault and Dacia regions. Concept : H.Prat & C.ManuelArt Direction video, casting, stylism and decor: C.ManuelCreation directors: E.Hooreman (Renault Existential Questions), A.Sebaoun (Renault Jack and Dacia)Copywriting: H.PratProd: U. BertrandMontage: E.Mougey Prev Domaine de Cazenac Next Baron Studio

Domaine de Cazenac

10 August 2023

CONCEPTION + branding + UI DESIGN Domaine de Cazenac The Domaine de Cazenac is much more than a historic château nestled in an enchanting setting. It is an exceptional venue for hosting fairy-tale weddings, as well as a place to explore a wide variety of workshops (gastronomy, photography, writing, craftsmanship). A true embodiment of the French art de vivre, combining authenticity and conviviality. To reflect this unique identity, the Domaine de Cazenac required a fully renewed graphic universe, blending elegance, warmth, and a passion for art and craftsmanship. Complete creation of the visual identity, developed around the Domaine’s new values and services, while preserving and subtly refining its historic logo. UX/UI design and web design for the new website, aligned with the refreshed identity and their vision for the future. —Agence : Dream On / FreelanceClient : Domaine de Cazenac 2024 Crédits Direction artistique + UX/UI Webdesign : C.ManuelCheffe de projet : J.MerlotDevelopper : J.Decazes Prev The Sound Odyssey Next Renault + Dacia

The Sound Odyssey

9 August 2023

branding + Print The Sound Odyssey The Sound Odyssey takes place at the ancient theatre of Orange, in the south of France. This light show is an innovative, spectacular and immersive experience, as well as a sound treasure hunt. Along the way, you’ll be introduced to a multitude of sounds through high-definition, spatialised and geolocalised headphones. Sound makes information clear, enhances images and transports emotions. Creation of the show’s visual identity. Logo, graphics, posters, iconography, goodies, etc. —Agency: Dream On (Freelance)Client: L’Odyssée Sonore / Ville d’Orange 2022 Credits Art Director: C.ManuelProject manager : J.Merlot Genesis of the logotype The pictogram can be found in the graphic system from different angles, acting like a compass and echoing the notion of geolocation. Logos – French version Logos – International version Logo: A monogram that carries all its meaning, and a typography designed to reflect the sound and light waves projected into the theatre during the show. Colors – RGB mode > Watch the video introducing the show < Prev Leila Habiche Next Louvre museum

Louvre museum

8 August 2023

CONCEPTION + branding + RS + VIDEO Musée du Louvre The Louvre is one of the most important museums in the world, with 35,000 works on display in 72,735 m2 of galleries. In 2017, the museum’s graphic charter was redesigned to give it a stronger, more identifiable visual identity, and to promote the image of the world’s most visited museum. It anchors the institution in the 21st century while paying tribute to its rich history. Since then, I’ve been the guardian of this charter, working with the Louvre to ensure that it is properly applied, and I develop it for all new media (from publishing templates to the museum’s many websites) and major institutional campaigns. Posters for major exhibitions, logotypes for events, new activities within the museum and major exhibitions, concepts for sponsorship posters, mock-ups for new brochures, and graphic consultancy. —Client : Louvre museum,with Dream On (2016-2020)then Freelance (since 2021) 2016 – Now Credits 2016-2020Creative Directors: E.Hooreman, P.GuiraudConcept & Copywriter on institutional campaigns: H.PratConcept & Art director : C.Manuel Since 2021Concept & Creative Director: C.Manuel Museum maps in 7 languages If you’ve been to the Louvre after 2017, you’ve probably already seen my work! Creation of the logo for the 30th anniversary of the Pyramid. Used on the official campaign and on all media related to the event throughout the anniversary year. https://www.christellemanuel.com/wp-content/uploads/2023/07/Louvre_LogoNocturneSamedi.mp4 Campagne 30 ans metro Campagne 30 ans Coulisses Icone Spotify Podcasts Louvre Tous Mécènes – 2018 Livre Tous Mécènes – 2019 Arc Carrousel Tous Mécènes – 2020 Apollon Tous Mécènes – 2021 Tuileries Tous Mécènes – 2022 Coupe camée Tous Mécènes – 2023 Boite Choiseul Brochure Auditorium Louvre 2018 Bannière Rivoli – Vinci Bannière Rivoli – Les Choses Bannière Rivoli – Naples à Paris Couloir metro – Naples à Paris Mat drapeau – Naples à Paris (Danae) Mat drapeau – Naples à Paris (Atalante) Colonne sous pyramide – Naples à Paris Prev Beaupassage Next The Sound Odyssey

Beaupassage

7 August 2023

CONCEPTION, EDITION, UI design Beaupassage “Beaupassage is a vibrant and open venue in the heart of Paris that invites passers-by, aesthetes and epicureans to enjoy a peaceful break from the hustle and bustle of the city. Wellbeing, fine food and wine, greenery and artworks make up the ingredients of this unique new hang-out spot. Exceptional artisans Yannick Alléno, Nicole Barthélémy, Olivier Bellin, Abdoulaye Fadiga, Pierre Hermé, Thierry Marx, Anne-Sophie Pic, Alexandre Polmard and Junichi Yamaguchi are moving in, bringing with them bold new concepts that offer exciting experiences for all types of visitor.” Art direction for the launch campaign of Beaupassage, website design and interactive map, and all social media creative contents. —Agency : Dream OnClient : Emerige 2018 Credits Creative Director : A.SebaounArt Director : C.ManuelCopywriter : H.PratPhotograph : J-F.Robert Photo concept and artistic direction of the poster for the opening campaign. The key idea was to portray these major individual talents (from Three-star chiefs to world champions) as one team. Poster for the opening campaign. A website designed as a grid of squares. Each square has its own space, as in the passage, and includes an interactive 3D isometric map, information about the shops, the history of the area and the works of art specially designed for Beaupassage. Prev Petit Palais Next Louvre museum

Petit Palais

6 August 2023

CONCEPTION + print Petit Palais The Petit Palais is one of fourteen museums of the City of Paris that have been incorporated since 2013 in the public corporation Paris Musées.Built for the 1900 Exposition Universelle (“universal exhibition”), it now houses the City of Paris Museum of Fine Arts (Musée des beaux-arts de la ville de Paris). Completely renovated in 2005, the Petit Palais offers an artistic panorama from antiquity through the 20th century. I’ve had the opportunity to work for several Paris Musées entities (after winning a call for tenders), mainly the Petit Palais, but also the Bourdelle Museum, Cernuschi – the Paris City Museum of Asian Art – and the Carnavalet Museum – History of Paris. Print design, mainly the exhibition posters, which can be seen all over Paris (City of Paris poster network), and a few brochures. —Agency: Dream On / FreelanceClient: Paris Musées 2019-2025 Credits Art Director: C.ManuelProject manager : J.Merlot Repine Petit Palais Repine Petit Palais Othoniel Petit Palais Edelfelt Petit Palais Edelfelt Petit Palais Devambez Petit Palais Devambez Petit Palais Sickert Petit Palais Bernhardt Petit Palais Rousseau Petit Palais Liljefors Petit Palais Ribera Petit Palais Ribera Petit Palais Next Beaupassage

Portfolio Tag: EN

Kolégram

Baron Studio

Renault + Dacia

Domaine de Cazenac

The Sound Odyssey

Louvre museum

Beaupassage

Petit Palais

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