Archives des Digital - Xelle factory

The Paris Biennial

22 August 2023

CONCEPTION + branding + PRINT The Paris Biennial Although the 32nd edition of the Paris Biennal is part of a historic tradition, it is redefining its positioning to anchor art and the skills of excellence in the contemporary world, while reaffirming its international dimension. It has always been supported by the Syndicat National des Antiquaires, with the same ambition: to promote the role of antique dealers, galleries and jewellers through a unifying event that conveys cultural, heritage, social and economic values. Creation of the new identity: logo, graphic universe and event poster. —Client : Biennale de Paris, (Dream On)2021 Credits Concept & Art director : C.Manuel Iconographie Several types of objets d’art (Paintings, Sculptures, Jewellery, Furniture, etc.) Ancient objects that survive time: they have had several lives. Exhibition venues: in Paris, the Grand Palais and the Grand Palais Ephémère, built around the repetition of a large number of arches that duplicate and cross each other. The quadriga in the Grand Palais, the symbol of the Biennial, is made up of 4 horses in a position of movement, which from the side appear to be superimposed. Biennale – Totebag Biennale – Totebag 2 Biennale – Totebag 3 Biennale – Totebag 4 Biennale – Notebook Tous Mécènes – Post insta Prev Rebond – GLA Next BJCEM

Rebond – GLA

21 August 2023

UI design Rebond Galeries Lafayette Anticipations Lafayette Anticipations offers its visitors a unique experience of digital visit, known as ReBond. The exploration of the exhibition in progress is structured in different stages, resulting in a carefully thought-out itinerary. The artists may participate in this tour directly, as well as the curator(s) and other guests. A plurality of voices and perspectives are therefore blended together, generating the visitor’s interest and curiosity in the artworks on display, yet still allowing him/her to forge their own interpretation. I did the application’s UI design. —Agency : Dream OnClient : Galeries Lafayette Anticipations 2017 Credits Art Director, UI design: C.ManuelDevelopment: ReciproqueTeaser: Vincent Dumond & Musical contribution: Uriel Barthélémi > Video presentation of the app < Prev Picasso museum Next The Paris Biennial

Opéra de Paris

17 August 2023

CONCEPTION + Print + RS Opéra national de Paris The Opéra national de Paris is one of the world’s leading opera and choreography houses. Founded over three centuries ago by Louis XIV, it now has two theatres, the Palais Garnier (1875) and the Opéra Bastille (1989). Its mission is to preserve and develop our operatic and choreographic heritage, and it gives over 350 performances a year. Great composers such as Rameau, Gluck, Rossini, Verdi, Wagner, Gounod, Massenet, Poulenc and Messiaen have premiered their works here. Its ballet company, with its rich and ancient tradition, performs all over the world. Design of institutional campaigns and related RS content. —Client : Opéra national de Paris,with Dream On 2016 – 2020 Credits Creative Directors: P.GuiraudConcept & Copywriter on institutional campaigns: H.PratConcept & Art director : C.ManuelProject Manager: C.Olivier https://www.christellemanuel.com/wp-content/uploads/2023/08/ONP_RS1920_PrinceIgor_light.mp4https://www.christellemanuel.com/wp-content/uploads/2023/08/ONP_1819_RS_Berenice.mp4 https://www.christellemanuel.com/wp-content/uploads/2023/08/ONP_1819_RS_Berenice_Titus.mp4https://www.christellemanuel.com/wp-content/uploads/2023/08/ONP_1819_RS_Mai_Decadance.mp4 https://www.christellemanuel.com/wp-content/uploads/2023/08/ONP_1819_RS_Mai_TristanIsolde.mp4https://www.christellemanuel.com/wp-content/uploads/2023/08/ONP_1718_Amour.mp4https://www.christellemanuel.com/wp-content/uploads/2023/08/ONP_1718_Desespoir.mp4https://www.christellemanuel.com/wp-content/uploads/2023/08/ONP_1718_Folie.mp4https://www.christellemanuel.com/wp-content/uploads/2023/08/ONP_1718_Complot.mp4 Prev Corsair Next Patrick Roger

À chacun sa ville

14 August 2023

CONCEPTION + TV + ILLUSTRATION + MOTION À chacun sa ville À Chacun sa ville (A city for everyone) wants to demonstrate that Nexity real estate solutions are adapted to today’s changing world.On season 4, several characters express their views on real estate matters, answering the questions of a light box. To support the box voice over, we put motion design into frames on the wall, in order to translate concepts into simple animations. À chacun sa ville, discusses various real estate issues: student housing, energy saving solutions, rental investment, etc…This 27 episode short program, is broadcast for 27 weeks on TF1, every Sunday, following the evening news. Supervision of sets and styling in pre-production, art direction during filming, graphics and then supervision of animation. —Agency : Dream OnClient : Nexity + TF1 2018 Credits Creative Director : A.SebaounArt Director : C.Manuel Prev Kolégram Next Quai Branly – Jacques Chirac museum

Baron Studio

12 August 2023

CONCEPTION + branding + UI DESIGN Baron Studio In a world that oscillates between over-consumption and dubious manufacturing or luxury not adapted to everyday life, BARON STUDIO’s ambition is to create a new expression, to develop its lifestyle brand offering quality, creative and functional products that can be worn every day for a long time to come. Rooted in Provence and Armenia, BARON STUDIO is inspired by art, architecture and language, and plays with contrasts to tell stories that reflect its cultural heritage and vision of the world. Modular, it invites you to play with the pieces in its collections, to mix and match them, to rethink them, so that everyone can express their own story, personality or mood of the day. Its cuts are designed to strike the right balance between the elegance of classic, the boldness of contemporary and the simplicity of minimalism. Creation of the logo and its graphic universe, the brand storytelling and the e-commerce site. Use of the unique Armenian alphabet in iconography. —Client : Baron Studio 2023 Credits Artistic Director, Storytelling: C.Manuel AfterBefore Prev Renault + Dacia Next Kolégram

Renault + Dacia

11 August 2023

CONCEPTION + video + motion Renault Web series for Renault and Dacia that are both useful (e.g. practical information tutorials) and fun, helping to create a good brand image and reinforce a sense of belonging and pride. /Renault, Existential questions The concept of the series is to feature Renault drivers, freed from the constraints of maintaining their cars – thanks to Renault Service – and who have plenty of time to ask themselves existential questions. “Can fish hold their breath?” or “Aren’t mussels the pistachios of the sea? /Renault, Jack A film presenting all the online solutions for servicing your Renault, featuring a customer who lets his wife think he’s the king of mechanics. /Dacia A series of films, somewhere between a brand image and a tutorial, presents Dacia’s after-sales services. The concept, called En route avec Antoine, shows Antoine at the wheel of his Dacia, accompanied by carpool passengers who change from one episode to the next, and whom Antoine uses as a pretext to talk about maintenance contracts, accessories or bodywork. —Agency: Dream OnClient: Renault SAV 2015, 2016 et 2018 Credits 20 episodes for Renault Existential Questions and 10 for Dacia, broadcast on their respective websites internationally for 5 years, purchased by all Renault and Dacia regions. Concept : H.Prat & C.ManuelArt Direction video, casting, stylism and decor: C.ManuelCreation directors: E.Hooreman (Renault Existential Questions), A.Sebaoun (Renault Jack and Dacia)Copywriting: H.PratProd: U. BertrandMontage: E.Mougey Prev Domaine de Cazenac Next Baron Studio

Domaine de Cazenac

10 August 2023

CONCEPTION + branding + UI DESIGN Domaine de Cazenac The Domaine de Cazenac is much more than a historic château nestled in an enchanting setting. It is an exceptional venue for hosting fairy-tale weddings, as well as a place to explore a wide variety of workshops (gastronomy, photography, writing, craftsmanship). A true embodiment of the French art de vivre, combining authenticity and conviviality. To reflect this unique identity, the Domaine de Cazenac required a fully renewed graphic universe, blending elegance, warmth, and a passion for art and craftsmanship. Complete creation of the visual identity, developed around the Domaine’s new values and services, while preserving and subtly refining its historic logo. UX/UI design and web design for the new website, aligned with the refreshed identity and their vision for the future. —Agence : Dream On / FreelanceClient : Domaine de Cazenac 2024 Crédits Direction artistique + UX/UI Webdesign : C.ManuelCheffe de projet : J.MerlotDevelopper : J.Decazes Prev The Sound Odyssey Next Renault + Dacia

Louvre museum

8 August 2023

CONCEPTION + branding + RS + VIDEO Musée du Louvre The Louvre is one of the most important museums in the world, with 35,000 works on display in 72,735 m2 of galleries. In 2017, the museum’s graphic charter was redesigned to give it a stronger, more identifiable visual identity, and to promote the image of the world’s most visited museum. It anchors the institution in the 21st century while paying tribute to its rich history. Since then, I’ve been the guardian of this charter, working with the Louvre to ensure that it is properly applied, and I develop it for all new media (from publishing templates to the museum’s many websites) and major institutional campaigns. Posters for major exhibitions, logotypes for events, new activities within the museum and major exhibitions, concepts for sponsorship posters, mock-ups for new brochures, and graphic consultancy. —Client : Louvre museum,with Dream On (2016-2020)then Freelance (since 2021) 2016 – Now Credits 2016-2020Creative Directors: E.Hooreman, P.GuiraudConcept & Copywriter on institutional campaigns: H.PratConcept & Art director : C.Manuel Since 2021Concept & Creative Director: C.Manuel Museum maps in 7 languages If you’ve been to the Louvre after 2017, you’ve probably already seen my work! Creation of the logo for the 30th anniversary of the Pyramid. Used on the official campaign and on all media related to the event throughout the anniversary year. https://www.christellemanuel.com/wp-content/uploads/2023/07/Louvre_LogoNocturneSamedi.mp4 Campagne 30 ans metro Campagne 30 ans Coulisses Icone Spotify Podcasts Louvre Tous Mécènes – 2018 Livre Tous Mécènes – 2019 Arc Carrousel Tous Mécènes – 2020 Apollon Tous Mécènes – 2021 Tuileries Tous Mécènes – 2022 Coupe camée Tous Mécènes – 2023 Boite Choiseul Brochure Auditorium Louvre 2018 Bannière Rivoli – Vinci Bannière Rivoli – Les Choses Bannière Rivoli – Naples à Paris Couloir metro – Naples à Paris Mat drapeau – Naples à Paris (Danae) Mat drapeau – Naples à Paris (Atalante) Colonne sous pyramide – Naples à Paris Prev Beaupassage Next The Sound Odyssey

Beaupassage

7 August 2023

CONCEPTION, EDITION, UI design Beaupassage “Beaupassage is a vibrant and open venue in the heart of Paris that invites passers-by, aesthetes and epicureans to enjoy a peaceful break from the hustle and bustle of the city. Wellbeing, fine food and wine, greenery and artworks make up the ingredients of this unique new hang-out spot. Exceptional artisans Yannick Alléno, Nicole Barthélémy, Olivier Bellin, Abdoulaye Fadiga, Pierre Hermé, Thierry Marx, Anne-Sophie Pic, Alexandre Polmard and Junichi Yamaguchi are moving in, bringing with them bold new concepts that offer exciting experiences for all types of visitor.” Art direction for the launch campaign of Beaupassage, website design and interactive map, and all social media creative contents. —Agency : Dream OnClient : Emerige 2018 Credits Creative Director : A.SebaounArt Director : C.ManuelCopywriter : H.PratPhotograph : J-F.Robert Photo concept and artistic direction of the poster for the opening campaign. The key idea was to portray these major individual talents (from Three-star chiefs to world champions) as one team. Poster for the opening campaign. A website designed as a grid of squares. Each square has its own space, as in the passage, and includes an interactive 3D isometric map, information about the shops, the history of the area and the works of art specially designed for Beaupassage. Prev Petit Palais Next Louvre museum

Portfolio Category: Digital

The Paris Biennial

Rebond – GLA

Opéra de Paris

À chacun sa ville

Baron Studio

Renault + Dacia

Domaine de Cazenac

Louvre museum

Beaupassage

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