Print + packaging
Patrick Roger
Patrick Roger is a renowned chocolatier and a sculptor too. In 2016, Dream On agency created a new logo expressing the unbridled creativity of the chocolatier-sculptor, and made the brand emerge in a disruptive way on the luxury food market.
The scabbards of the chocolate boxes are sometimes according to the sculptures of the chocolatier or events for Easter, Valentine’s Day, Christmas …
There has been a lot of research on these ever-changing sheaths.
I worked on the packaging (wine bottles, chocolate bars, boxes and bags) and the graphic design of the seasonal chocolate catalogues, distributed in the Paris and Brussels boutiques.
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Agency : Dream On
Client : Patrick Roger, Sculpteur et chocolatier MoF
2014-2022
Credits
New logo: F. Labbe
Concept, Art Director and Art director follow-up since 2014 : C.Manuel